Overview on Affinion Group
Thursday March 19th 2009, 6:03 pm
Filed under: Brand News, Commerce Opportunities, Content Resources

For more than 35 years now, the Affinion Group has delivered groundbreaking marketing solutions, all of which are designed to bolster customer base and strengthen client relationship. Composed of the former ventures of Trilegiant Corporation, Progeny Marketing Innovations, Trilegiant Loyalty Solutions and CIMS of Europe, Affinion Group’s dedication to deliver quality results with their products and services is unparalleled. The Affinion Group has structured its products and services in such a way as to increase the sales and profits of its clients by enhancing their respective consumer bases with innovative approaches. The Affinion Group aims to increase the rate of customer loyalty to various brands and companies. One of Affinion’s effective methods is increasing privileges through membership. With expert analysis on customer trending and needs, the company can make accurate forecasts on what special privileges and services should be included with a membership. The Affinion Group also acts as a low-cost marketing and distribution agent for insurance manufacturers; the company makes insurance packages more attractive and valuable to consumers. Affinion Group also offers data protection, information security and safety services to corporations and individuals. Utilizing the best manpower and information technology, the Affinion Group strengthens customer relations and trust by giving high-end and reliable data protection to their clients. Backed with over 35 years of experience, the Affinion Group continues to grow dynamically and consistently improves the quality of their products. Parading a roster of individuals that are extensively knowledgeable in their respective fields, the Affinion Group ensures its clients that the company’s solutions and strategies are well-researched and analyzed. Other areas of specialization of the Affinion Group include Customer Acquisition Solutions, Marketing, and Data Breach Services.

Comments Off